As the big squeeze takes a firm hold and we see riders priced out of riding, such as Anthony West recently, we now see a novel approach to finding a title sponsor.
Polish Superbike and Supersport team Suzuki GRANDys Duo is looking for a title sponsor for its 2012 racing activities and has put the naming rights up for auction on eBay.
The offer includes all standard marketing activities for the successful bidder as well as motorcycle livery, team clothing and other items in sponsor colours as the team prepares for the Polish, Alpe Adria and the World Endurance Championships.
Prospective sponsors can place a bid on the GRANDys Duo eBay page, which runs for two weeks until February 13th:
